Daisy de Villeneuve for Uniqlo

Posted by Rebekah Roy on October 20th, 2009

Uniqlo Daisy de Villeneuve Daisy de Villeneuve for Uniqlo

As a stylist I’m partial to shopping in Uniqlo – it’s great when you’re looking for jeans, t-shirts, or any other tops: you’ll find every colour possible. One of my assistants recently purchased one of their Heat Tec thermal basics as it’s getting chilly outside!

I was walking on Oxford Street when the window display caught my eye – it was a huge picture of illustrator Daisy de Villeneuve modeling in the lastest campaign for Uniqlo! I had the opportunity to have a quick chat with her!

Where did you shoot the campaign?
DdV – The shoot was in Tokyo, Japan with an all Japanese crew. The guy in the ad with me is the lead singer of the band, OK Go. He’s called Damian Kulash, he was very nice.

Was it fun?
DdV – It was a great break from my daily life in London to be back in Japan. Yeah, it was fun but I was there to do a job so not much sightseeing. I did get to go to my favourite store, Kiddyland & stock up on a few Christmas gifts.

So you’ve been to Japan before?
DdV – Yes, I’d gone to Japan about 3 years ago for a press trip to promote the packaging design I did for Moët & Chandon’s pink champagne, Flower Rosé (I illustrated the box in my signature felt-tip pen style).

What’s your favourite colour?
DdV – I like red & purple. I always like to wear something bright! I will most likely wear red lipstick & red nail polish or purple. I was pleased that they let me keep my red nails in the ads, I think that they wanted me to have an aspect of my style.

Uniqlo Daisy de Villeneuve2 Daisy de Villeneuve for Uniqlo

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Jil Sanders Appointed Creative Director of Uniqlo

Posted by Rebekah Roy on March 20th, 2009

uniqlo1(1) Jil Sanders Appointed Creative Director of UniqloJil Sander has signed on to be the Creative Director of Uniqlo! I’m quite excited about this – it seems like a smart business move for both sides. Jil Sanders is known for her minimalist designs and taking her talent and knowledge to collaborate with a high street chain can only be genius. Even the stocks for Uniqlo parent company Fast Retailing Co. Ltd.’s rose 8.6 percent on the announcement of the collaboration! It’s a smart move – this is how certain high street stores will become more competitive in tougher economic times.

 

 Uniqlo has 765 stores around the world and you can buy a t-shirt in practically every colour. It’s a great place for a stylist if you’re doing any kind of shoot and you need some basics with a bit of style and lots of colour options. You can buy pink skinny jeans for only £24 and a V neck t-shirt for only £4.99. We’ll have to wait until autumn to find out about the new collection – I don’t think Uniqlo will suddenly be all black and grey – but it will be interesting to see the new collection. I love the shop and have bought things for shoots – the only thing that I’ve ever bought for myself was a belt. Maybe next season I’ll have a few new things in my wardrobe!

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Puffer Coats

Posted by Rebekah Roy on October 24th, 2008

I’m not a fan of the puffy down coat. I lived in Winnipeg for a few years and the long down parka is just not a flattering look. When you’re in high school you don’t care about being practical or about being cold, even if it’s -30 and you’re waiting for the bus.

Winnipeg Puffer Coats

To my shock Uniqlo has made the down jacket fashionable – who knew that could ever happen…

Uniglo3 Puffer Coats

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Uniglo1 Puffer Coats

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