This is a viral ad for the fashion ecommerce website Alto Clothing, which specializes in clothing for tall men (and if you can wear a 38" inseam, you are tall!).
Viral ads are special: the point is to grab your attention no matter what, and this will definitely stick in your head – warning: it’s not for the squeamish!
The ad was created by Neoco, a digital marketing company in London.
I think I can walk in high heels. I just blame the shoes if my feet hurt but is it the way I’m walking in my 5 inch heels that’s actually causing the pain? The new edition of the Legwork out High Heel Fitness DVD is out! It was designed by New York multi-disciplinary Kristin Victoria Barron. There is even a version of the DVD for your iPod. This video is designed to give you the strength & posture to walk well in high heels.
Last weekend I read an article in The Sunday Times about how high heels effect your spine and your entire body – it was a bit disturbing. So if we’re going to still wear high heels we may as well wear them well. I think any exercise is good for you. The Legwork offer classes which I’d definitely try but I think they are only in the states…I haven’t seen the DVD but I maybe it’s worth a try!
This is some back stage footage of the team that I worked with on the Harvey Nichols shoot in Istanbul. It was really cool experience to shoot a model hanging upside down. It’s really hard on the models’ foot; the foot is quite heavy wrapped up and all the blood is rushing to the models head. Modelling is harder than it looks! Anyway I really loved working with this team. I hadn’t met them before so they’re taking a risk working with someone new. They were amazing; it’s just great when everyone really does their job and everything seems to fall perfectly into place.
Team Credits: Photographer Nejat Talas Creative Director Niyal Akmanalp Art Director Ömer Durgut, Deniz Demirbas Copywriter Özlem Uçkun Account Supervisor Mehmet Varuy Stylist Rebekah Roy Models Kasia, Andrei
I'm a fashion stylist and consultant based in London. I'm Fashion Editor at Phoenix magazine, and I've styled for many musicians from Kate Nash to... (more)
