Entries from the category 'marketing'

New Comp Card

Posted by Rebekah Roy on November 26th, 2008

cardside1 2008  New Comp Card

Every stylist, photographer, make-up artist and model has a comp card (composite card). It’s really hard to choose the images that should go on your card: you want to show your style, what you do and it’s important to like the images on your card.This is my latest!

→ 1 CommentTags:

Alto Clothing viral ad – warning: not for the squeamish!

Posted by Rebekah Roy on November 19th, 2008


This is a viral ad for the fashion ecommerce website Alto Clothing, which specializes in clothing for tall men (and if you can wear a 38" inseam, you are tall!).

Viral ads are special: the point is to grab your attention no matter what, and this will definitely stick in your head – warning: it’s not for the squeamish!

The ad was created by Neoco, a digital marketing company in London.

Related Posts

→ 4 CommentsTags: , ,

Luxure Magazine – Watch Shoot

Posted by Rebekah Roy on November 3rd, 2008

One of the best parts of my job is that I have the privilege to work with some of the finest luxury goods in the world. This Harry Winston Signature Lace timepiece has 629 diamonds totalling 21.59 carats. I once heard that if you give someone a watch they are yours forever. I like that idea. I think watches are amazing – I know we take it for granted but an object that can measure time, it’s truly astounding. And then, time fused to diamonds – an allotropes of carbon,  the hardest natural material known – simple yet just so extraordinary.

Rebekah Roy Luxure Magazine HarryWinston  Luxure Magazine   Watch Shoot

I’m a contributing fashion editor at Luxure Magazine and this image is from a watch shoot that I styled for issue 3, which highlights this season’s jewellery and haute couture.

Luxure  Cover Issuethree  Luxure Magazine   Watch Shoot

Luxure Magazine is a high-end fashion lifestyle publication that comes out in February and September. It’s a beautiful magazine: the front cover with its trademark wrap-round image was shot by guest contributor Robin Derrick and fashion director Alexia Somerville. Even the paper is luxurious as it’s wood free! You can find Luxure in London at RD Franks.

Related Posts

→ 1 CommentTags: , , , , ,

Patricia Field and the M&S Dress

Posted by Rebekah Roy on October 18th, 2008

I could easily wear something from Patricia Field’s shop in New York and I already have a drawer full of M&S underwear, but why am I reluctant to buy Patricia Field for M&S? I love the black sequin dress  – you could have it for years in your wardrobe – for only £125.00 it seems a steal! I can’t resist the 1/2 gloves and the Red Hot Asymmetric Dress is only £65. I know it’s all a good deal and lots of women will love it. It hits all the marks: nice shapes, good fabrics, good price points, good selection – over 25 different pieces. Maybe it’s just too easy to go to M&S and find a hot Sex in the City dress?

Sequin Dress   Designed by Patricia Field(1)  Patricia Field and the M&S DressDivine Devoré Prom Dress   Designed by Patricia Field  Patricia Field and the M&S Dress

Strapless PatriciaField  Patricia Field and the M&S DressRed Hot Asymmetric Dress   Designed by Patricia Field  Patricia Field and the M&S Dress

The Short Leather Gloves – designed by Patricia Field
£15.00 – Very CB.

Leather Gloves   Designed by Patricia Field  Patricia Field and the M&S Dress

Maybe M&S and Patricia Field have made it a bit too easy. I know so many women have so little time to shop so Patricia Field’s collection could be the perfect solution, but for me I enjoy the hunt, the challenge – the true longing for that perfect dress.

Related Posts

→ 1 CommentTags: , , , ,

Drapers Post: Catwalk & Cake

Posted by Rebekah Roy on October 11th, 2008

Drapers Blog rebekahroy  Drapers Post: Catwalk & Cake

Related Posts

Comments OffTags: , , , ,