Euphorik “Gothic” Spring Summer 2014


is about luxury and classic cuts with a modern twist. Designer was inspired by the Gothic architecture of the Bath Abby and used monochrome prints for Spring Summer 14 collection. Euphorik uses beautiful fabrics: technical silk, cotton, cotton viscose and  jersey silk mix. The label has a bit of a dark edge to it and this season it’s Alex’s use of print, crosses, stain glass imagery and religious figures that give the collection a rock ‘n’ roll feel.  It’s perfect for musicians and it’s a good price point, a t-shirt retails for about £100, I’ve already put in an order for 2 and while I was at the press day another female editor put in her own person request. It’s one of those collection that the girls will want to wear too. I asked Alex if he was interested in doing a womenswear collection, maybe he the future – right now he’d just like to concentrate on the .

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Look book Images shot by Christopher Dadey

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One comment

  1. Rachel Manns
    June 19, 2013 at 20:20

    Pretty cool that it was inspired by Bath Abby! I love the monochrome prints, especially in the second to last image.

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