I’m one of the judges for The Bath in Fashion Blogger Award and I’ve spent the weekend reviewing fashion blogs. I don’t often or really ever get a whole weekend to sit down and read tons of blogs so it’s quite a treat. I love just reading about how people love fashion. Many of the blogs I’m reviewing – the blogger works or is in university full time and just loves fashion – which somehow makes me very happy. I work in fashion and I’m always thinking about the customer – the wearer – will they like something, will it become a favourite piece of clothing in their wardrobe. I still meet editors and PRs who have a bit of attiutude towards bloggers (and saying that I have met some pushy bloggers) but there definitely is a need for bloggers. Not all bloggers want to work in fashion – but they like clothes, share what they’re wearing and their shopping experience with their readers – all of this information is important to those who work in the fashion industry.
Fashion happens everywhere and a lot of blogs are just generally about fashion – what is nice about this award is all of the bloggers considered are based in Bath/Bristol and the surrounding area and the local angle is great: you’d be surprised how many retail fashion shows and in-store events are happening all over the UK. There will be a short list of the 10 finalists and then the winner will be announced at the Bath In Fashion fashion show on Thursday 18 April.