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Joan Crawford – Trend Setter

Posted by Rebekah Roy on March 25th, 2012

Letty Lynton Joan Crawford   Trend Setter We tend to think that it’s only recently that celebrities and film stars influence and make fashion trends but there has always been a desire for the latest look. You might think ASOS was the original ‘As Seen On Screen‘ but in the 1930’s Macy’s had a Cinema Shop, which specialized in gowns worn by the stars. In Letty Lynton (MGM 1932) Joan Crawford wore a white cotton gown with large ruffled sleeves puffed at the shoulder. Macy’s copied the dress that same year, and it sold over 500,000 replicas in the United States.

 

 

 

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