While casting at London Fashion Week I met AzMarie. I was casting for girls with long hair so I couldn’t cast AzMarie but I thought she was so amazing. I can’t wait to do a shoot with her.
London Fashion Week – Model Casting
It's all about the girl! I'm sure you think that casting is easy, just chose any beautiful girl - job done. Well it’s one of those jobs that’s easy to do badly, and takes a […]
Casting, casting, casting
I once worked with an editor who said if you can cast the right model 80% of your work is done. This is so true. So many people underestimate what the model can do for the brand, without […]