Indian Premier Fashion Week in London

In the past few years we've seen a growth in India's fashion market, including the launch of magazines like Vogue India and Grazia India. Now we have Indian Premier London Fashion Week, with Elle India and Asian Woman magazine as media partners for the event. It seems like there is an explosion of Indian fashion, with designers like Manish Arora leading the way as he's shown at London Fashion Week for several seasons and now shows at Paris Fashion Week. Falguni & Shane Peacock have also shown the last few seasons during London Fashion Week.

Indian Premier London Fashion Week is doing it's first exhibition in London and plan to do another exhibition in autumn. There are 18 catwalk shows and 25 designer exhibitions over 3 day period at the Bloomsbury Ballroom. It's produced by the Idea Weavers Group from India.

I saw the GEN-NEXT group show, which featured six designers. The colours were beautiful and rich as one would expect and there was a lot of amazing detail and embellishment. There were also some very traditional looks with a twist, and some minimalist looks.