Celebrating Selfridges’ 100th Birthday!






Who can resist the month-long celebrations at ? I love the Selfridgettes wearing a hot little Giles Decon dress in Pantone 109 made especially to mark ’ 100 years.


There is everything from Gay Bingo to Fashion Saturdays and the Sunday Cabaret!




Louis Vuitton has gifted British department store Selfridges with a very special birthday surprise. It’s this cake trunk, a miniature version of their legendary trunk designed especially for transporting birthday cake.

The unique one-of-a-kind piece was handmade in Louis Vuitton’s Asnieres factory. The exterior sports the famous brown on tan Louis Vuitton logo, while the interior is lined in yellow fabric as a tribute to the high-end department store.


The trunk is to be auctioned off for charity with the bid starting with a reserve of £2,500.


Lots of brands have designed something special to celebrate Selfridges’ bithday from Christian Louboutin peep toe shoes to a Dualit’s toaster! Smartphone manufacturer BlackBerry has even deigned ten Selfridges yellow BlackBerry Bolds with redesigned number keys. The handsets will be individually numbered one to ten, and will sell for for £1,000 each!







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